How to Create a Split Test
Use a Split Test to determine which Landing Page catches more Leads. Conduct several Split Tests and select a page as your “Winner,” which is the page that delivers more Leads than your other pages. Once you have selected a Winner Page, the other pages will be removed.
💡 All analytics from the pages that were just removed will sum to your Winner Page. This means if you have 50 views on your Split Test 1 and 50 views on your Split Test 2, then you will have a total of 100 views on the page that you will be selecting as your Winner Page.
To create a Split Test, complete the following steps:
- From the Dashboard, click Ad Landing Pages.
- Click Edit Page.
- Click Create Split Test.
- Select a template for your Split Test Page. To preview a template, hover your mouse over a template and click Preview. Notice the Duplicate Control Page button, which will copy the existing Control Page. Click Select from the template that you need and click Finish.
- Congratulations, you have just created a Split Test! To create another Split Test, just click Create Split Test.
- To pick the best page as your Winner, just hover your mouse over the Control Page. Click Yes! Choose As Winner to delete all of the other Split Test Pages and make that page your Control Page.